Software designer. Building Character, a design practice.

About

I'm a designer building products, websites, and brands.
At the moment, I work through Character, a small design practice.

At Pipe, I spearheaded our design efforts, with a focus on our core product, Capital. From unlocking more trades, to evolving our design language from end-to-end, and moving to embedded finance. At Decipad, I explored novel interfaces for modelling numbers. I was the first in-house design hire on both teams, helping them grow and eventually leading the team, helping hire, etc.

Prior to this worked with agencies and as an independent, generally as a designer, or as a 0.9x engineer. Advisory and clients includeHipp, Owner, Moab, Pipe, Segment, Steelseries, Retool, Harmonic, Decipad, among others.

I'm currently based in Porto, where it's .

Highlights

Around the web

I got into computers, design and programming due to unsupervised internet access.

If I had to choose a couple of ideas that impact me as a designer and maker: Learn by doing; Aim for precise, yet nuanced expression; Prototyping & being generative wins; Make visible what is latent; Doing different is never a reflex; Garden as much as you architect;

Reach me on X , LI , or hello@isabelsa.com